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IGNOU Self Learning Material (SLM)
12. School of Vocational Education and Training (SOVET)
Levels
Master's Degree Programmes
Master of Arts (Entrepreneurship) (MAER)
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Programme Guide
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Issue Date
Title
Contributor(s)
2023
Block-2 Processing and Presentation of Data
-
2023
Unit-1 Introduction to Business Research
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2023
Unit-3 Collection of Data
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2023
Block-4 Distribution and Promotion Decisions
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2023
Unit-15 Advertising and Publicity
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2023
Unit-13 Marketing Communication
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2023
Unit-16 Emerging Issues in Marketing
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2023
Unit-12 Distribution Channels
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2023
Block-1 Nature and Scope of Marketing
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2023
Block-2 Understanding Consumers and Markets
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