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Issue DateTitleContributor(s)
2025Unit-3 Market SegmentationJain, Padmini
2025Unit-9 Digital InfluencersJain, Padmini
2025Unit-4 Campaign PlanningJain, Padmini
2025Unit-10 PR History and EvolutionJain, Padmini
2025Unit-14 Grassroots and Social PRJain, Padmini
2025Unit-18 Perception ManagementJain, Padmini
2026Unit-4 Marketing Research and its ApplicationsJain, Padmini; Rani, Sweta
2026Block-1 Understanding the Target AudienceJain, Padmini; Rani, Sweta
2026Unit-3 Marketing Communications MixJain, Padmini; Rani, Sweta
2025Unit-2 Communication in MarketingJain, Padmini; Rani, Sweta

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