eGyankosh > India > Indira Gandhi National Open University (IGNOU) > School of Management Studies > Post-Graduate Diploma in Marketing Management (PGDMM) >

Collections in this community

• Block-1 Marketing Communication and Advertising--Basic Concepts [3]

• Block-2 Advertising Campaign Planning and Execution [5]

• Block-3 Media Planning Concepts [3]

• Block-4 Marketing Communication Form [4]

• Block-5 Strategies for Advertising Agencies [4]

• Block-6 Case Studies [7]